(Manila, Philippines) Crocs is at it again, now with a new online game to launch its latest beach line collection. The world’s go-to comfort footwear brand officially announces the arrival of their take on the classic topsiders – definitely not your typical boat shoes, as they made each pair more comfy, sturdier, with a molded new look.
To let people know how comfy and fun to be in these shoes, Crocs launches an online game called Run, Sailor, Run! In keeping with the trend of addicting Facebook games, Crocs is releasing its own version, where you collect coins as you run, dodge obstacles, and collect bonuses. The highest scorer wins an all-expenses paid, 3-night trip to Singapore for two, as well as a trip aboard the Crocs yacht. The more friends play along, the higher the score, and the higher the chances of winning the grand prize. Awesome treats are also at stake for consolation prizes such as Crocs loot bags, and big discounts.
Crocs ambassador Laureen Uy, and top bloggers David Guison and Camille Co thrilled to be once again part of this new Crocs campaign. Laureen Uy is the face of the Run, Sailor, Run! game, and is part of the team who prepared the itinerary trip to Singapore.
“Once again, we’re offering something new to all Crocs fans. We have fun, comfy, and more
stylish boat shoes, plus an addicting game – especially that you see my face every time you play the game,” shares Laureen. “These boat shoes come in 11 vivid color combinations. They’re really fun to wear, particularly during beach getaway trips. It brightens up your outfit and they’re seriously so light and comfy.”
The new Beach Line collection gives a new twist to the iconic topsiders. Crocs made them so light you won’t feel any excess baggage when walking. The shoes also have a siped rubber sole for stronger grip and traction. With the energetic colors and lightweight form, these boat shoes are definitely a pair you can wear everyday, most especially at the beach.
David and Camille also share their excitement with the new line. “I really love how Crocs always comes up with new designs that fit different personalities. The new Crocs line is really about a personal style more than a trend,” says Camille, who has started to understand why Crocs has been a top favorite of many people globally.
David also gives his two cents on the brand’s utmost comfort, “Every time I slip on a pair of Crocs, I feel the comfort. We boys are accustomed to heavy footwear, but Crocs is entirely different with how they were able to make a whole day of walking bearable.”
Trends may come and go, but for this global footwear brand that has, over the years, retained its position as a go-to comfort and durable shoes, Crocs will not be pushed by a fad. For people who are looking for style, comfort, and function, they know this is the brand for them, and understand how Crocs adds up to their personal style.
Run Sailor Run! goes live on May 13 until June 7. To play the game, just click the Run, Sailor, Run! Tab on the Crocs Philippines Facebook page, or access http://www.runsailorrun.com/app/ph/home.html. Crocs Beach Line is available in all Crocs concept stores nationwide this May.
About Crocs, Inc.
A world leader in innovative casual footwear for men, women and children, Crocs, Inc. (NASDAQ: CROX), offers several distinct shoe collections with more than 300 styles to suit every lifestyle. As lighthearted as they are lightweight, Crocs™ footwear provides profound comfort and support for any occasion and every season. All Crocs™ branded shoes feature Croslite™ material, a proprietary, revolutionary technology that produces soft, non-marking, and odor-resistant shoes that conform to your feet.
Crocs™ products are sold in over 90 countries. Every day, millions of Crocs™ shoe lovers around the world enjoy the exceptional form, function, versatility and feel-good qualities of these shoes while at work, school and play.