How to smell like a high-society femme for a few bucks?
We all know that the scent is a billion-dollar industry that employs science and art to craft the most intriguing olfactory experiences, which I do love.
Two years ago Downy launched its Parfum Collection with the scents Passion and Attraction. The idea was to wear perfume on your clothes - good news for those who can't tolerate scents on their skin - and not just any perfume, but scents on a par with the fine fragrances crafted by respected noses.
Happiness starts out with some citrusy head notes. After a rub you can smell a more floral heart within; rub it again and you'll catch a whiff of a fresh, clean-linen scent.
The makers, Procter & Gamble is one of the biggest perfumers in the world. They are the producers of scents like Dolce & Gabbana, Lacoste, Gucci and Hugo Boss. Their perfumers are the ones who worked on the Downy collection, which is why I didn't think twice to purchase these whole collection!
Downy's scent have top. middle and base notes, just like fully-pledged fragrances. It's like wearing perfume everyday and consumers would actually say, "I don't need to wear a perfume anymore." I could attest to its quality and proven performance, as I've been using these for the past months now. I'm one of the happy consumers of DOWNY (also my Mom ^_^ )
The Parfum Collection also introduced perfume microcapsules (PMCs), which are deposited in your clothes when they're conditioned with Downy. These PMCs are touch-activated, so every time you rub your clothes, they burst and release the scent. And each time you rub your clothes a different perfume comes out. So during the day you will experience different kinds of scents.
You can really smell the top, middle and base notes with each rub, whereas a regular fragrance on your skin needs time to develop and unfurl completely. The PMC was a game-changer in the industry, and Downy has been launching new variants featuring the technology since then: Innocence in the baby-pink bottle - a tender, romantic floral wrapped in precious musks, and Mystique, a luscious mix of fruits, creamy vanilla, spices, and powder housed in a black bottle.
Downy Parfum Collection - Innocence, comes in baby pink color fluid.
Downy Parfum Collection - Passion, comes in rose-colored fluid
Downy Parfum Collection - Mystique, comes in creamy white fluid
The new Happines is notable not just for its yellow container and fresh scent but the fact that Downy is changing the game yet again, and staying ahead of the competition with a new technology called Scent Switcher.
Downy Parfum Collection - Happiness comes in yellowish fluid
The scents are very subtle, friendly and not overpowering. Its proven its alluring quality and good effect that it doesn't need expensive TVC just to sell this product - DOWNY speaks to itself!
And when you perspire, you will smell good!
Cost for 1.8-liter bottle is Php410.00, the 380ml is Php82.00, while the ever-popular sachet cost Php7.00. Available at all leading supermarket nationwide.
Have you tried the DOWNY Parfum Collection? Share us your thoughts here, and let's enjoy the elegance and high-society scent in a cheaper bottle!
Labels: Beauty Review, consumer products, Downy fabric conditioner, Downy fabric softener, Downy Parfum Collection, ForUrbanWomen.com, product reviews