The popular Street Snap Competition returns this year. From now until 22 January, the public can enter the competition for a chance to win prizes worth over HK$100,000. Participants simply upload a personal snapshot in a chic outfit on the “Hong Kong in Fashion” website or via Instagram (#HKinfashion) and share it on Facebook. The entry with the most “likes” will win prizes that include one night Full Moon Premier with champagne arrival at the Mira Moon Hotel. Other prizes include Zalora cash coupon and i.t fashion accessories.
Venue: Food Street & Paterson Street, Fashion Walk, Causeway Bay
Fashion Walk in Causeway Bay has long been home to fashion intelligence. For the first time this year, the HKTDC is partnering with Fashion Walk to organize a Fashion Carnival in the run up to Fashion Week. The “Light Me Up Fashion Carnival” at Fashion Walk Food Street starts on 8 January. On the following two weekends, the public will be able to participate in a series of free glowing activities: neon art party, stall games, dance performance, music performance, neon make-up and fashion accessories DIY workshops. The designers’ collection from “Hong Kong Fashion Extravaganza 2015 Presented by Audi Hong Kong” and “Light Me Up” outfits will be on display at Food Street. In addition, the HKTDC will host a Fashion Parade on 8 January at Food Street, showcasing some of the latest designs by international and local labels.
Venue: Times Square Covered Piazza
From 8-22 January, a “Stage of Glamour” Fashion Display will be held at the exhibition hall on the ground floor of Times Square in Causeway Bay. A series of videos will showcase the designs of the exhibitors of World Boutique, Hong Kong. There will be free image styling and professional photography services – a perfect opportunity for Street Snap Competition participants to spice up their images. Free photo souvenirs will be available. A “Light Me Up” Style Projection Game, with an interactive light installation, will project personalized images to match the participant’s
Venue: SportX, Harbour City, Tsim Sha Tsui
Chic fashion is often accentuated by the latest make-up style. M.A.C Hong Kong Senior Artist Ryuko Lau will conduct a make-up demonstration at Lab Concept M.A.C Counter in Admiralty on 9 January, giving a preview of the make-up trends for the collections of Hong Kong Fashion Extravaganza designers.
The children’s fashion show at Harbour City will be an excellent occasion for some stylish parent-child bonding. Activities include the Baby Fashion Extravaganza on 11 January and multiple styling demonstrations.
On 15 January, the HKTDC will again partner with Pacific Coffee to host the “Coffee x Fashion” Clutch DIY Workshop at the Pacific Coffee Emporium in Causeway Bay. This year, the HKTDC has invited professional artist to share tips on clutch design with fashionistas and coffee lovers. They will also discuss ways to infuse unique design elements into clutch items.
World Boutique, Hong Kong is a premium fashion exhibition for international fashion labels and a trading platform for global fashion buyers to exchange ideas and source new brands and products. Over 650 international fashion labels will be participating this year, including 2%, Episode, i.t (5cm, izzue, mini cream, MUSIUM DIV.) IKA BUTONI, Jessica, LU LU CHEUNG, MOISELLE, Shanghai Tang, Zalora, and renowned British label Aquascutum and German label MARCCAIN. World Boutique, Hong Kong will be open to the public aged 12 or above on the last day of the fair (22 January). Tickets to fashion parades are also available to the public. Please visit the HKTDC website for details.