Shu Uemura collaborates with Korean brand KYE for its newest makeup collection

Shu Uemura collaborates with Korean brand KYE

Collaborating with designer Kathleen Kye of Korean street label KYE, Shu Uemura proves that it has got its finger firmly on the pulse of what's hip




If you haven't heard of Kathleen Kye and her high-end Korean streetwear label KYE, you have now. The brand was started by Kye —  an American born, Seoul-raised designer who studied at the prestigious Central Saint Martins — in 2011. Popular among K-pop stars and streetwear afficionados, the brand is famous for its quirky and clever prints as well as its experimentation with techniques to create high-quality garments. Its latest collaboration with Shu Uemura is certainly inspired — both brands were started by Asian artists who were pioneers in their respective fields.


Korean brand KYE



The makeup and haircare collection consists of 24 limited-edition products that bear the funky motifs of the brand — think headphones, bandaids and coffee cups — that aptly represent the youth of today. Among the products that come in the  distinctive KYE-designed packaging are the Brow Palette, Sheer Color Balm, Fresh Cushion Blush as well as three kinds of Shu Uemura Art of Hair shampoos.




Here are the particular products that got our hearts all aflutter. And remember run, don't walk if you want to get hold of your favorites.


Shu Uemura collaborates with Korean brand KYE
 Fresh Cushion Blush in Hibiscus Pink, $48
Shu Uemura collaborates with Korean brand KYE
 Brow:Palette in Capuccino x Dark Rose, $53



Shu Uemura collaborates with Korean brand KYE
 POREfinist Anti-Shine Fresh Cleansing Oil, $115

Shu Uemura collaborates with Korean brand KYE
 Sheer Color Balm in Melt in Orange, Hugged in Peach and Glow in Pink, $33 each


Shu Uemura collaborates with Korean brand KYE
Art of Hair Ultimate Remedy Conditioner, $69



Available first at Sephora Ion from 14 April






More updates? Follow us on Facebook and Instagram


2 LOVES AND COMMENTS:

  1. The designs of the packaging are really cute. Kinda reminds me of the 80s. :P


    xoxo,
    Gelleesh.com

    ReplyDelete

We appreciate your comments, and interactions with other commenters. However we don't tolerate hate comments or any acts of racism. Thank you in-advance for visiting our friendly blog.

Follow me on Instagram @blairvillanueva

 

BUY SKINCARE HERE AND GET FREEBIES!

FOLLOW ME ON WECHAT & LINE

FOLLOW ME ON WECHAT & LINE

Sponsored Video: #8-7000 Jollibee Delivery

WE ARE LEVEL 4 CONTRIBUTOR!

SINCE 2010

MESSAGE US

Name

Email *

Message *