Starbucks Taiwan is to feature merchandise co-created with Paris fashion designer Sophie Mechaly, the founder of the international brand Paul & Joe.
The designer Sophie Mechaly incorporated the images of her beloved Persian pet cat and happy crabs representing the beautiful beaches of her southern France childhood home. The vivid blue and red colors created the happy Riviera style of southern France.
“We wanted to give our coffee-related merchandise a unique style and attitude for summer,” says Starbucks Taiwan president John Hsu.
Mechaly founded Paul & Joe in 1995, and the label now has several dozen boutiques and hundreds of retail stores around the world. Méchaly designs clothing, shoes and accessories for both men and women.
Several of the Starbucks merchandise designs feature a Chinchilla Persian cat owned by Mechaly. Crabs and fish also feature in the artwork to represent the beaches in the Mediterranean, near her childhood home.
Now time to message your friends in Taiwan and ask them to grab these swag as home-coming gifts!
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