How Do Millennials Shop at UNAROSA?

UNAROSA VIP Shopping Party

We all know that millennials are driving forces to increase the clothing store sales, and many are starting to appreciate one distinct way of shopping experience – exclusive shopping party.

You see, being exclusive doesn’t necessarily applied only on your relationships with your beau. With all the crazy things happening around us, a little bit of exclusivity is something that I won’t pass easily. Valued shoppers are treated with delights, glitz (and finger foods!) during the opening party hosted by UNAROSA - a Filipino high-end clothing brand last Saturday, also showcasing their newest fashion campaign in collaboration with their UNAROSA It Girls.

Thanks to various digital tool such Facebook and Instagram, many shoppers are becoming aware of the best-of-the-best in town, seeking more meaningful shopping experience making more exciting and engaging, apart from just trying the clothes on and swiping your credit cards.


UNAROSA VIP Shopping Party


To make the experience more memorable, many clothing brands like UNAROSA are hosting occasional shopping parties initially for their valued customers, and now targeting a new market – the expectators.

Expectators (hey I just invented this, lah) are a type of shoppers that had no intention to shop, but because of the amazing store experience (thanks to our store’s kick-ass staffs) she ended up buying and swiping her most treasured card.

Nowadays, shopping is part of our culture – it’s like visiting an art gallery, enjoying the great pieces were you can try-on first before you buy.

We are treated by UNAROSA with glitz of entertainment, I also took advantage of the exclusive shopping party experience in the Shangri-La Store. You can watch my Facebook Live video for the store tour!


UNAROSA VIP Shopping Party

UNAROSA VIP Shopping Party

UNAROSA VIP Shopping Party


Shopping your favorite styles is also a way of investing to yourself. When you looked good on your clothes, and your friends (or even your boss!) noticed how amazing the cut and silhouette suits you, it gives you a positive feeling – a powerful chi that immediately surrounds you making you more motivated to continue your day and the next day.

Fashion is not about wearing designer clothes. It is a mode of communication to yourself and to the others. And choosing the right pieces is a form of investment.


UNAROSA VIP Shopping Party

UNAROSA VIP Shopping Party


That’s the reason why we spent a lot of time browsing and trying on as many pieces as we want in the dressing room, only to find one or two pieces that suits our judgments.

It is an investment because you want to get clothes that you can wear for a longer time, and would saves you a lot of time in pairing with your other pieces at home. We want practical pieces, exciting, fun and yet elegant.


UNAROSA VIP Shopping Party

UNAROSA VIP Shopping Party

UNAROSA VIP Shopping Party


During at UNAROSA’s shopping party, staffs are so delighted to entertain all their customers assisting them to try all the clothes that they want, also recommending some best-selling pieces. If you got so confused on which to pair with that custard-colored top, UNAROSA store staffs will gladly help you to find the perfect paid that will last forever.

I’ve never seen a grumpy store staff at UNAROSA, to be honest. They are all excited that a special occasion is happening and that means they have to be more happy – when customers are happy, they tend to shop even MORE.


UNAROSA VIP Shopping Party

UNAROSA VIP Shopping Party


UNAROSA VIP Shopping Party


I’ve tried as many clothes as I like, and whatever the store staff if giving me with matching champagne!

Who would not feel so happy with that experience? After enjoying myself in-front of this well-lighted mirror and feeling a bit-of shopping royalty, I’ve found the perfect dresses and happily swipe my card.

Doesn’t matter that it cost me a few bucks (and what I mean is paying my card for the next month), these pieces that I’ve got are worth my time and investment.


UNAROSA VIP Shopping Party


Looking for a formal dresses for your dinner-date? UNAROSA is currently having 50% OFF in all their formal dresses, so it is a pity to missed this opportunity.


UNAROSA VIP Shopping Party
Happily carrying my UNAROSA bag of delights!




xoxo, Blair




For more shopping experience and fashion trends, like my Facebook and Instagram




32 LOVES AND COMMENTS:

  1. Very interesting article ... Well said that Fashion is not wearing designer cloths fashion is mode of communication. Thanks for this post ��

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    Replies
    1. You are welcome Anamika and thank you for supporting my blog!

      Delete
  2. I haven't heard of this one before. Is it international?

    ReplyDelete
    Replies
    1. It is a Filipino-brand, but now aiming to be global and I believe this brand have a lot of potential.

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  3. I've never been to a shopping party before. It sounds like fun! Plus a love a sale. 50% off? Yes please.

    ReplyDelete
    Replies
    1. LOL If only I could fit them all in my closet, I wish to grab them all.

      Delete
  4. A shopping party sounds like so much fun! I've never been to one but I'll have to check out if there are any happening in my city.

    ReplyDelete
    Replies
    1. Yeah you must.

      The trick is to stalk your favorite brands on Facebook. They always post their events on FB and I guess its more effective.

      Delete
  5. I've never heard of UNAROSA before but they have lots of cute stuff! I especially love those pineapple shoes!

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    Replies
    1. Thank you Amanda! They have a website that you should visit and order too!

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  6. I have never been big on labels like you said. I just buy what I like. I love those pineapple shoes. I have a friend who would love them, so I'm going to share this with her.

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    Replies
    1. Thank you dear! UNAROSA is such a lovely clothing label, and the owner per se is very humble. Its hard to resist that kind of person.

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  7. The shopping party looks great! I love how say that fashion is a way to communicate. I totally agree! The pinapple shoes are so funny haha. Love it. So happy to read the staff at UNAROSA is great! That's so important in your shopping experience. Glad you found some great items!

    ReplyDelete
    Replies
    1. OMG you ladies LOVE their pineapple shoes!

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  8. this looks like a great store. It has a combination os elegant and casual. I really love the long red dress you have pictured

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  9. This is a great way to keep the young people shopping at storefronts now that e-commerce has taken over retail.

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    Replies
    1. Exactly.. I guess without this kind of physical engaging with clients, more clothing store will be cold as dead.

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  10. Some lovely dresses here.. loved the floral white lots! Good collection

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  11. Great post I've never heard of this store. Look like they have some amazing pieces.

    ReplyDelete
    Replies
    1. Yes they are. And thank you for visiting Keoshia :)

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  12. My daughter would love to shop at UNAROSA. Clothes looks so nice especially if you are looking for a party dress.

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    Replies
    1. Thank you Cynthia. They are not expensive too and will go for any season :) Thank you for visiting!

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  13. I've never heard of this store but it looks great! I see some pieces I'd love to have :)

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    Replies
    1. Thank you Courtney. They also have a website were they showcased their collection, and you can order via their site.

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  14. Never hear of the experience of an Exclusive Shopping Party. But I love the concept. More than that am totally digging all the lace in the outfits photos! It´s in this year. For some of us who don´t live in the Philipinnes, I wonder, does Unarosa have an online store?

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    Replies
    1. Hello Naci,

      Yeah they have a website where you can order their pieces online.

      Delete
  15. Wow! This store is like heaven to me. :) Beautiful collection they have got.

    Manavi | www.beforbeauty.com

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  16. I am not a Millennial but I also love shopping parties, especially with high discounts. :D I don't have anything from Unarosa yet, but next similar event might be my big day. That dress from the last photo looks so cute.

    ReplyDelete
    Replies
    1. That's awesome Irma and hope you will like other collections of UNAROSA.

      Delete

Editorial Note: Opinions expressed here are author’s alone, not those of any partner brands/company(s), beauty & lifestyle brands, airlines or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities, unless specified.

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