6 Influencer Marketing Platform for Nanoinfluencers

6 Influencer Marketing Platform for Nanoinfluencers
Image: Dolce and Gabbana SS18


Being a blogger + influencer online is also a tough job. You have to be resourceful on finding many ways to leverage your skills and get more projects and side gigs online, because you are your own boss and you own your time.

If you want to rest and cheers here the margarita! In addition, if you want to work harder, then work hard darling!

I used to be a member of the pioneer influencer marketing agency here in Southeast Asia called, Nuffnang and it was so sad to know that they are now bidding au revoir. However, I found few alternatives that I joined recently and had a cool experience.




Who are Nanoinfluencers?


By now,  you have probably heard of influencers, that group of internet-famous people who have more than a million social media followers and can make big money by plugging various brands. And you may have even heard of microinfluencers, who do the same thing for a still sizable but somewhat smaller social media audience — from the tens to low hundreds of thousands.

Now get ready for the nanoinfluencers.

That is the term (“nanos” for short) used by companies to describe people who have as few as 1,000 followers and are willing to advertise products on social media.


Their lack of fame is one of the qualities that make them approachable. When they recommend a shampoo or a lotion or a furniture brand on Instagram, their word seems as genuine as advice from a friend. Brands enjoy working with them partly because they are easy to deal with. In exchange for free products or a small commission, nanos typically say whatever companies tell them to.

Applying the Chinese philosophy in business – it is okay to earn a few bucks, as long as it is sustainably longterm.



So here are some of the influencer marketing agency online that you can join, and could help you monetize your blog and social media platforms.


CastingAsia

6 Influencer Marketing Platform for Nanoinfluencers
Based in Singapore and owned by AdAsia Holdings, CastingAsia is an influencer marketing platform across Asia. Currently just opened their office here in Manila, and also have offices in other countries in Asia. There is no minimum number of followers required. Just sign-up using your social media account, fill-up the form, and wait for your application approval usually within a week.

Then wait for an email notification for an invitation to join the campaign.

6 Influencer Marketing Platform for Nanoinfluencers
This influencer marketing platform offers a specific rates for every campaign invitation. There is no bidding per project, so you can already assess how much you can earn, and it is up to you if you will accept the campaign or not. It is upfront and user-friendly.

Nanoinfluencers and microinfluencers are more welcome to join!

Rating:
5 stars
Website: Join now at https://casting-asia.com/




Starngage

6 Influencer Marketing Platform for Nanoinfluencers
This is an influencer marketing platform famously in Singapore and Malaysia, and currently gaining attention here in the Philippines. Joining this platform is also easy and upfront and wait for your application approval within a week. If your profile is qualified for a certain campaign, they will send you an email invitation for guidelines and acceptance.

Though usually most of their campaigns follows the “bidding-war” system, they have many awesome campaigns and known clienteles. 

Nanoinfluencers and microinfluencers are more welcome to join!

Ratings: 4 stars
Website: https://starngage.com/


Cooperatize

6 Influencer Marketing Platform for Nanoinfluencers
This influencer marketing platform based in New York City, popular for many travel bloggers, lifestyle and luxury bloggers for microinfluencers, and including nanoinfluencers. You can apply even you are outside USA.

6 Influencer Marketing Platform for Nanoinfluencers
Sample Cooperatize campaign brief for influencers.


Ratings: 4 stars
Website:Join now here




Narratrs

6 Influencer Marketing Platform for Nanoinfluencers
If you are a newbie influencer with only few followers on hand then Narratrs is a good start. They have regular campaigns both for Facebook and Instagram, and joining is also easy. You have 1000+ or below followers? No worries!

However, I noticed that they offer quite low rate that seems not convincing for me. But for starters, then why not.

Ratings:
2.5 stars
Website:Join now here


Buzzin by Blogapalooza

6 Influencer Marketing Platform for Nanoinfluencers
Since Nuffnang Philippines is now bidding au revoir, Buzzin by Blogapalooza is now gaining a reputation of a community of bloggers hosting seminars and events for its members. They also have some good campaigns and once you completed their required information for your profile, and have patience to be selected to their campaign. You can also join on their Facebook Group, and join their occasional crowdsourcing ads for their many campaigns.

Ratings:
3-stars
Website: Join now here https://letsbuzzin.com/




Gushcloud

6 Influencer Marketing Platform for Nanoinfluencers
Gushcloud is now aggressively trying to own the influencer market here in Asia. Although they gained a bad rep back in 2014 ( link here, and here plus from Mothership SG) Gushcloud is now rising from the mud and now gaining much attention from various media and influencers. Here in the Philippines, they successfully collaborated with many mainstream media and personalities for their main campaigns.

Ratings: no-rating to give yet
Website: Join now here https://www.gushcloud.com


6 Influencer Marketing Platform for Nanoinfluencers

So are you a nanoinfluencer or a microinfluencer? Have you tried joining any influencer marketing agencies / platforms?


Disclaimer: This is #NotSponsored post. Ratings are based on the Editor's experience and own judgement/opinion.




108 LOVES AND COMMENTS:

  1. I had no idea what a nanoinfluencer was. I am overly informed of the social media influencers especially the ones who have funny videos. This was an interesting read.

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    Replies
    1. Lots of new digital terms are coming so it is nice to be updated.

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  2. Interesting! I had never heard of nanoinfluencers before. I'll have to look into these to see if I should join.

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    Replies
    1. Yeah, please do! Nanoinfluencers are the new breed of influencers that are said to be more GENUINELY influential.

      Delete
  3. love being a nano influencer. I love trying out new products.

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  4. Thanks for your post. It's informative and can really boost your influence if ur into it. Let's push for this and Papajackph.com is also here to help.

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  5. To be honest, didn't know that the "nanoinfluencer" word exists. Lol. Well, I think I'm one of those. I'll check these links and let's see if I'm fit. 😊

    ReplyDelete
    Replies
    1. Nanoinfluencers are those who have few followers and are active. They are deemed to be more genuinely influential because most of their followers are people they know personally and also online. The knit is much stronger compared to the other influencer tier.

      Delete
  6. I found this really interesting, have bookmarked to read through properly later

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  7. These are great marketing platform for influencer. I use Cooperatize and they are great highly recommended!

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    Replies
    1. I know right! Cooperatize also have many travel-related gigs which are very exciting!

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  8. I am one of these! :) I am gradually building my following though.

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  9. I would be considered a nanoinfluencer. I have not tried any of the marketing platforms you mentioned. I will look into them. It is great that there are platforms out there that support the nanoinfluencers.

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    Replies
    1. Yeah Jessica! Hope you can utilized these platforms and helped you grow your network.

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  10. Good to know the agencies who are pushing all the buttons in Asia. Thanks for sharing.

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  11. The good and the bad come together. Influencer marketing is a wonderful trend for consumers and brands. It's pushing brands to be honest with consumers and to have dialogue with fans. ... Twitter and Annalect realized in their study that influencers are considered almost as trustworthy as friends when recommending products.

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    Replies
    1. Yeah influencer marketing when do it right is a huge goldmine. The term nanoinfluencers arise to classify those influencers with small number of followers and with true influence.

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  12. This is a great list. I have not heard of a few of these! Thanks for sharing!

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  13. I had not heard of any of those platforms! Are they all opened to international influencers not based in Asia nor the US?

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    Replies
    1. All of them caters even outside Asia :D Try Cooperatize!

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  14. This business is tough but I'm glad to see brands understanding how important nano influencer's can be.

    ReplyDelete
    Replies
    1. That is true! The industry for bigger influencers are quite stagnant now. Here rise the nanoinfluencers.

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  15. I learned a great deal from reading this article. I have bookmarked it for reference. The nano-influencer term is new to me and very intriguing. Keshia Richmond

    ReplyDelete
    Replies
    1. Soon I will share more about nanoinfluencers! Thanks for visiting :D

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  16. Thank you for sharing this. Now I know what a Nano influencer is and definitely going to join those

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    Replies
    1. That's awesome Karen, and hope you enjoy one of these platforms.

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  17. Wow! This is helpful for us beginners! I read through the blog and would love to try all the items listed here. Thank you for this!

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  18. I tried signing up at NARRATRS. I also got frustrated when I saw the low compensation. LOL. Btw, you can also add PopStar in your list ^^

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    Replies
    1. Thanks for your input - we will check PopStar but will do due diligence first (*wink)

      Delete
  19. Wow...no idea this existed. thanks for sharing it. Will look into it.

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    Replies
    1. Thanks for visiting! Next time I will share other influencer marketing platform that caters more on EU and US.

      Delete
  20. Thanks for sharing, I didn't know about these platforms and I didn't even know that nanoinfluencers were really a thing

    ReplyDelete
    Replies
    1. Oh it is really a thing, and you should grab the opportunity while its hot!

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  21. You are so resourceful. This is such a helpful lists for those newbie bloggers and influencers.

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  22. Looks like great news for those who have less followers nano influencer. Without wasting single minute I am sharing with some of my influnecer friends.

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  23. I'm new to this term nanoinfluencer! But once I get to know the definition, I immediately thought of so many friends online who happen to be , in fact, nanoinfluencers! It's great to know that these are some of the companies who actually do and work with influencers. Thanks for sharing!

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    Replies
    1. Many companies now prefers to collaborate with nanoinfluencers to avoid the issue of fake influencers and following.

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  24. I have never heard of nano influencers before. This is very interesting.

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  25. Don't know about noninfluencers... New terms are coming day by day... Thanks for lightening up this topic.

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    Replies
    1. You're welcome and keep on tuning here for more updates.

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  26. Ooh! Interesting. I didn't know this term before. Thanks for educating us.

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  27. Great tips here. Influencer marketing is so big now. It is one of my jobs and I enjoy it.

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  28. Great resources. I'm eventually going to dip my toes into the world of sponsored posts. Definitely going to keep this in mind!

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    1. If you are based in EU or US, I recommend you to join Cooperatize. They have awesome collaborations and projects especially in travel industry. A free press trip overseas isn't bad!

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  29. This is so interesting and so great to know!

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  30. Hopefully, the nanoinfluencers are giving somewhat of an honest opinion even if they are being commissioned by the company to promote the product. There are ways of being honest and diplomatic at the same time.

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    Replies
    1. Yes it is up to the person. If you prefer to be dishonest then it is that person's issue (and conscience).

      Delete
  31. To be honest I had no idea that there was platforms such as these that monetize social media influencers. Definitely would check all of these out and learn more.
    Thanks for sharing.

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    Replies
    1. Add this to your list to help you gain more passive income!

      Delete
  32. It's great to see platforms for nanoinfluencers. It's not about how many followers you have, but how engaged they are.

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  33. This is very interesting. Did not know about nanoinfluencers. I might give it a try since I do not have a ton of followers

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  34. This is great information, thanks for sharing. I always love learning new things and getting other perspectives since I've only been blogging since May.

    ReplyDelete
    Replies
    1. Have patience and of course you need assistance like these platform. I recommend you join with CastingAsia.

      Delete
  35. Those are cute and fashionable glasses. So pretty!

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  36. I'm sincerely happy for you. Glad there are a lot of opportunities out there. Hardwork really make a difference too.

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  37. I had never heard the term nanoinfluencers. This is a very informational post. Thank you

    ReplyDelete
    Replies
    1. Nanoinfluencer is the new thing in marketing and they are here to get the piece of this huge cake!

      Delete
  38. Very cool, I hadn't actually heard of any of these, so this is great. Thanks!

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  39. Influencers are the way of the future. I mean look at how successful MLM companies have been over multiple decades.

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  40. Wow! Thank you for this info. I'm still a nano-influencer and it can be quite hard to get campaigns since influencers tend to get most of them up. I'm joining some right away!

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    Replies
    1. Wow please join and wait for the campaigns to your inbox!

      Delete
  41. This post is really very interesting. I had no clue about nanoinfluencers. I will surely give it a try since I do not have many followers.

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  42. Very interesting! I just learned that I am a nanoinfluencer! I have joined popstar already and will definitely check other platforms you listed here.

    ReplyDelete
    Replies
    1. Try CastingAsia as they have awesome campaigns even you are in the Philippines.

      Delete
  43. I have been to a few conferences about nano-influencers as I am trying to become one too! This is a great resource so I can see what sites are out there to help :)

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  44. I had no idea what a nanoinfluencer was all about. I loveto try this one day.

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    1. That will be exciting opportunity Michelle. Thanks for visiting!

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  45. I haven't heard much of many of these sites, but they all seem like really great tools. Thanks for sharing!

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    Replies
    1. You are always welcome! I will share more useful tips for fellow bloggers.

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  46. Never ever over look the little person. They spend money and are very important

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  47. I've never heard of a nanoinfluencer before, but I really like the looks of these apps. My brother is trying to get a brand off of the ground and these could be really helpful!

    ReplyDelete
    Replies
    1. That is cool, and hope these helps many startup influencers.

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  48. I just went to a travel convention with big brands speaking (like Sandals Resorts) and they actually mentioned the value of nano and micro influencers. Interesting niches!

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  49. Part of me wishes that I had more followers and a bigger online presence. I like being a blogger and influencer, but some days it seems like more work than when I just do it for fun.

    ReplyDelete
    Replies
    1. That is true. Some clients are too demanding and unreasonable. That's why I only chose clients that I resonate and understand my brand.

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  50. I just learn something new from you today. I never heard of nanoinfluencer before! I guess I might fit into that category, I definitely not internet famous!

    ReplyDelete
    Replies
    1. You should join these platform for additional income!

      Delete
  51. I had not heard the term 'nanoinfluencer' before, but it does make a lot of sense to me. In fact, I'm probably more inclined to believe someone with a tiny following more than a large one - simply because they seem more genuine.

    ~Mary
    Jingle Jangle Jungle

    ReplyDelete
    Replies
    1. That's true. You might have a few followers but these followers are your exclusive circle that knows you, and you know well.

      Delete
  52. There are definitely opportunities out there for whatever category you choose to put yourself into.Sometimes,it's laughable really but hey,go for it!

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  53. Okay, I just learned a new word today - NANOINFLUENCER! You have such a posh life Blair. Loving your blog to bits.

    ReplyDelete

Editorial Note: Opinions expressed here are author’s alone, not those of any partner brands/company(s), beauty & lifestyle brands, airlines or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities, unless specified.