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Monde Nissin collaborates with Uniqlo for limited edition tees

Monde Nissin x Uniqlo, Uniqlo Philippines, Uniqlo limited-edtion tees

Emblazoned with Lucky Me! and Bingo’s distinctive designs, the shirts will be available in Uniqlo stores here and in Southeast Asia.

They've been staples of Pinoys' homes for years. Now two beloved Filipino food brands appear front and center on quality cotton shirts by a global retail giant.

A collaboration between Monde Nissin Corporation and Japanese casual clothing label Uniqlo produced T-shirts carrying the distinctive designs of iconic Filipino brand, Lucky Me!, and the country’s favorite cookie sandwich, Bingo.


Monde Nissin x Uniqlo, Uniqlo Philippines, Uniqlo limited-edtion tees


“The collaboration between Monde Nissin Corporation and Uniqlo sees the coming together of two companies that have well-loved brands and share the same goal of being part of people's lives through their world-class products,” says Melissa Pabustan, Monde Nissin's Head of Corporate Communications. “For years, Lucky Me! and Bingo have established themselves as favorite food brands.  We are pleased that being part of Uniqlo's South East Asia Corporate Collaboration will allow our consumers here and abroad to enjoy and appreciate Lucky Me! and Bingo in a unique and fun way.”


Monde Nissin x Uniqlo, Uniqlo Philippines, Uniqlo limited-edtion tees


“We are very happy about the warm acceptance of Filipinos for Uniqlo since 2012,” says Geraldine Sia, General Manager of Uniqlo Philippines. “As we continue being part of Filipinos’ everyday lives,we share the same joy as we partner with well-loved Filipino household brands Lucky Me! and Bingo. We believe that this partnership will bring Bingo, Lucky Me! and Uniqlo closer to Filipinos.”

As the leading instant noodle brand in the country, Lucky Me! has been a staple in every Filipino pantry with its wide array of products that are hinged on local flavors sure to appeal to the Filipino taste. The launch of this collaboration coincides with the recent release of the Kantar Brand Footprint Report, with Lucky Me! once again topping the list of fast moving consumer good brands in the Philippines in 2015. Meanwhile, as a catalyst of daily sweet connections, Bingo Cookie Sandwich continues to captivate consumers, especially today’s teens, with its creamy fillings spread between melt-in-your-mouth chocolate cookies, and its distinctively “kilig” commercials.


Monde Nissin x Uniqlo, Uniqlo Philippines, Uniqlo limited-edtion tees

The limited edition collection will be available in all Uniqlo stores nationwide at PhP 590 each starting June 27. The shirts will also be available in Uniqlo stores in Southeast Asia, including Malaysia, Thailand, and Indonesia.

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7 comments :

  1. They tees look really trendy. Especially the collaborative graphic designs... one may think they look odd,but they actually look really cool!

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    1. cool collaboration aiming to reach the heart of its local market

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  2. Nice shirts to wear in the summer time. Limited editions will mean not everyone will be wearing it so at least those who get it will have something somewhat unique.

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  3. How fun! I love the Bingo one, if I had to choose, that one would be my favorite. definitely have to keep an eye out for them the next time I'm in Indonesia!

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  4. such a unique idea to get the unique ones to have as they are limited... the bingo is cool.

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  5. Cool, you guys have Uniqlo in the Philippines too? It's super popular here in Taiwan and I find lots of comfy, casual clothes there :)

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    1. yeah, I think they have 30+ branches now.. Filipinos loves Uniqlo coz its fabrics suits the bipolar weather here

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