You all know how much I love Korean beauty line because I don’t find them boring and always have that pop of delight each time Korean cosmetic companies launch their new products.
And speaking of Kbeauty launch, last month (exactly 24th of January) for the second time around, I’ve got invited by Yeppunonnie Philippines (IG: @yeppunonnieshop ) for their party launch held at one of the crazy fun club in the Metro – at Valkyrie, The Palace Pool Club Bonifacio Global City.
I’ve heard that many Kbeauty fans got crazily signed up and bought their tickets. And why not?
If you are a true-blooded Korean pop culture fanatic (am just a hybrid) you’ll truly appreciate when a celebrity like Jay Park will perform live on-stage while you got to enjoy some drinks and trying on those new lipsticks and mascaras.
I honestly admit that this was one of the best party (and a good start of 2017 for covering beauty events), and it’s hard to decline with this gorgeous team headed by Ms. Elena Castelltort of Yeppunonnie Philippines, which I know how much generous they are with their partnered media and bloggers.
So even I have a very tight schedule, I’ve saved my 24th of January for this party, packed my blogging gears, wearing my boots and head to Valkyrie to party like a Koreans.
I can’t remember the exact time I started falling in-love with the Hallyu culture. But I do know is I started getting hooked when mainstream media keeps on sharing these relatable Kdramas that made as laugh, cry, be inspired, etc. and yes dreamed of someday – to experience travelling and exploring the South Korea, especially the Jeju Island, walking around Seoul, and shopping your favourite beauty products in Gangnam.
PS. Hey these are still on my bucket list!
Remember when Yeppunonnie Philippines had their first ever launch last October 2016? It was a blast, and I knew that exactly that it will be more blasting when I’ve received my invitation for the last month’s party. Having been this setup inside Valkyrie, I knew that I won’t go home disappointed.
I was excited then and ready to pump my energy as I work to cover the event and to mingle and party like Koreans do.
The tickets are sold for Php2,500 each which consists of generous giveaways (that doesn’t include yet the free samples that was been giveaways by the exhibitors), plus 3 complimentary drinks – I think it was at least 5 choices of beers. (And if you like heavier shots, you have to pay for that).
And that also includes partying with Kpop celebrity artist Jay Park so definitely it’s a good deal ticket!
You know people that am not a nightclub-kind-of gal who could party all night long, but that night was different as it was a work-related. You have to do what you gonna do, right, LOL.
These people (mostly ladies) are so excited that night – and I’ve overheard that it was worth travelling 2 to 3 hours just to arrive to this nightclub (which is also their first time here!) so I understand the feeling.
Or perhaps some of them had to take a time-off from school and work just to party with Yeppunonnie and Jay Park, right?!
These lippies are the TRUE MUST HAVES in your beauty bag!
So for those who haven’t attend this party and for those who had hesitation to attend (because yeah Yeppunonnie is a freshly new brand in the Philippines) am telling you ladies and gents that you’ve missed the fantastic party of 2017 and I know you are regretting it now AF.
But then I realized, I think it was a great hit only because of Kbeauty products but because of JayPark! It was a great idea that Yeppunonnie Philippines partnered with Ouniwang production which made this blast party a huge success.
Got an opportunity to talk with Marketing Brand Managers of these Korean cosmetics and learned a lot from its products and flourishing brands. I’ve also indulge myself in testing these numerous candy-like beauty products, and yes as long as I like!
But here’s the catch – they prioritizing beauty bloggers for receiving amazing samples, but hey we are NOT talking about those small packed samples that you always ended up not actually using.
When you attended Korean beauty event and then promised to give you samples - they mean samples in actual sizes.
Just like this Holika Holika beauty booth which they gave out tremendous lipsticks and their newest browcara from their latest collection, and these ladies are gone crazy! Yep including me as they gave me samples too! Love you Holika Holika! And kudos for the Holika Holika lady for her patience and she’s very accommodating.
If you want some samples, you’ve got to approach the brand ladies and request for one. And if you are a blogger (and not some so-called blogger overnight, which apparently a lot during the event) then you’ll be given more samples.
Well the principles of “What you see, is what you get” applies in Korean beauty events.
Amen for that!
Not only make-up but also giveaway skincare line just like this above.
You can feed yourself with these facemask, moisturizers, toners, hair care, etc. and there is no reason not to be beautiful after that event.
So aside showcasing incredible Korean beauty brands and giving out samples to guests, we were also delighted with free make-up demonstration and taught us how does Korean ladies does their daytime make-up, up to the nighttime look and even the party-look makeup!
The make-up artist and brand manager of Make.Up Helper Cosmetics shared some makeup tricks to us.
Of course you are familiar how important for us ladies to have a well-dressed eyebrow and well-winged eyeliner, so there you have it!
And when the midnight stuck, the crowd gone wild and crazy as we were entertained by Jay Park’s music and live performance. Ahh so this is how Kpop fanatic party (it was also my first time to attend a mini-concert by Kpop artist).
What is it with Kpop artists that make us so cray cray?
I mean, most of us can’t literally understand each words they are saying, nor even the language of their music, but here we are pumping with raising arms and swaying our body to their music, like it’s a good drug. There is something about Kpop culture that is so intoxicating it’s hard to understand, unless you take part on it.
So I ended up the party as a happy girl (not drunk) and went home with lots of goodies with me.
Thank you Yeppunonnie Philippines and Ouniwang Production for inviting me and for those Korean beauty brands for giving me generous samples to try at home.
Am excited to share you my full review of each products together with my previous Yeppunonnie hauls.
Never mind because this is just a cheap boots that I’ve bought from SM Store (Parisian label) and used 5x …. Not bad actually!
Now I need to buy new pairs! Any suggestions?
For more Kbeauty trends, reviews and Kbeauty parties, follow me on Facebook and Instagram